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Thought Leadership

	e-Dialog \| Resources \| Thought leadership

e-Dialog started with a team of expert direct marketers and then determined which technologies were needed to fulfill the promise of true one-to-one electronic marketing. Every quarter e-Dialog’s team of thought leaders publish articles about trends, processes, and the newest ideas in the E-Marketing industry.

	Getting in the in-box: relevance and reputation	June 2007
	e-Dialog Point-of-View: HTML E-mail Rendering in Outlook 2007	March 2007
	ISO 27001 White Paper: A Primer Why E-mail Marketers Must Care About Data Security	December 2006
	Unleashing the Potential of Transactional Messages	July 2006
	Testing for Impact: How Multivariate E-mail Testing Can Make a Lasting Impression	July 2006
	Reconnecting with Lost Online Customers: Integrating Dynamic Print and E-mail for Effective Multi-Channel Marketing	April 2006
	A Practical Guide to Organizing Product Content to Create Relevant E-Mails	May 2005
	Apparel companies increasingly rely upon online presentation to tell a brands story...	February 2005
	Two tactics that show relevance helps to determine frequency	February 2005
	Holiday 2004 – Online Retailers Increase E-Mail Marketing Frequency.	January 2005

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