Today, many marketers are challenged by the need to clearly illustrate the profitability of cross-channel marketing as well as its inherent business potential. Few applications are able to provide real-time marketing statistics or the level of detail required to determine a return on investment.

e-Dialog delivers a comprehensive set of reporting solutions, everything marketers need to gain critical insight into the results that matter most. Together or separate, e-Dialog’s reporting solutions enable marketers to analyze campaign results far beyond click-throughs, open rates, and other standard e-mail metrics. We can help you track performance down to the link or domain level and accurately measure conversion rates – the most effective metric for determining campaign ROI.

e-Dialog’s reporting solutions consist of:

  • eReports™ is an in-depth reporting tool that provides insight into the performance of your e-mail campaigns and programs.
  • Pulse Reports™ gives you a quick performance snapshot of a recently mailed campaign within minutes of sending the mail. As a result, Pulse Reports lets you measure your e-mail actions to make the best decisions possible.
  • Precision Dashboard™ is a reporting tool that displays charts derived from e-mail performance metrics. This dashboard solution provides a high-level view of statistical data from multiple mailings in a single, configurable, and printable display.

No matter what you’re trying to measure, e-Dialog has the answer. To learn more about e-Dialog’s reporting and analysis solutions, contact an e-Dialog representative today.

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