If your organization lacks complete visibility into all your customer data, e-Dialog can help. Powered by MBS, a GSI Marketing Services provider,  Acclaim is a powerful solution that helps unify data across existing silos in the enterprise. This provides a true 360-degree view of customer data across all channels, online and offline, and serves as a single “view of truth” for business decisions.

This level of insight is critical to allow marketers to identify and communicate with customers through multiple channels in a highly targeted, focused, and personal way.

When combined with Precision Central, MBS delivers with detailed executive dashboards, comprehensive campaign management capabilities, and customizable ad-hoc reporting functionality to support business intelligence. MBS provides all this insight in an application that is intuitive and easy to use thanks to a Web-based architecture for easy integration, drag-and-drop functionality, a simple and efficient user interface, graphical KPI reporting, and more.

MBS provides 360-degree visibility to customer data with:

  • Robust campaign management and querying capabilities
  • The ability to integrate with leading third-party technology such as loyalty programs, attribution management software, analytics solutions, and more.
  • A number of standard graphical KPI reports as well as ad hoc reporting functionality for executive insight
  • A business intelligence suite that provides powerful, ad hoc query tools to access, analyze, segment, and select customer data based on specific behaviors.

Gain insight into better results
Find out how achieving 360 degree customer insight can help you make the leap from everyday marketing interactions to customer relationship management across channels. contact an e-Dialog representative today.

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